Marketing test practice

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Created on 9th April 2025

What is the primary goal of marketing?

Which of the following is a common marketing strategy?

What does the term 'target audience' refer to?

Which of the following is an example of digital marketing?

What does 'branding' involve?

Which marketing method involves collecting feedback from customers?

What is a 'marketing mix'?

What role does 'promotion' play in marketing?

What is the purpose of a 'sales funnel'?

Which of the following is NOT a component of the marketing mix?

What is 'consumer behavior'?

What does 'market segmentation' involve?

What is the purpose of a ' SWOT analysis'?

Which of the following is an example of a 'niche market'?

What does 'customer loyalty' mean?

Which of the following is a benefit of social media marketing?

What is 'content marketing'?

What does the term 'B2B' stand for?

Which of the following is an example of a 'call to action'?

What is 'email marketing'?

What does 'customer feedback' help businesses understand?

What is the significance of 'product packaging'?

What is 'SEO' in the context of digital marketing?

What does 'viral marketing' refer to?

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